Most popular news websites in usa

Which news providers make it in among the top 25 for total U.S. traffic? While the raw figures for visitors vary from one metrics firm to the next (Nielsen’s unique visitors numbers are often much smaller than those of the ratings agency comScore, for example, and both rely mainly on home-based traffic rather than work-based, which may undercount total news consumption) the list and rank of top sites remains relatively consistent across measuring companies.

In that mix, based on Nielsen’s data, legacy news organizations (those attached to a news operation that is in another platform such as television or print) account for about two-thirds of the top 25 sites (17 in all). Online-only ventures, split between pure aggregators and those that produce some original content and engage also in aggregation, account for the remaining third (eight sites in all). Specifically:

  • Eleven are newspaper websites: The New York Times (nyt.com), Washington Post (washingtonpost.com), USA Today (usatoday.com), Wall Street Journal (wsj.com), LA Times (latimes.com), New York Daily News (nydailynews.com), New York Post (nypost.com), Boston Globe (Boston.com), San Francisco Chronicle (sfgate.co),   The Chicago Tribune (ChicagoTribune.com) and the British Daily Mail (mail.co.uk).
  •  Six are broadcast network television or cable news sites: MSNBC (msnbc.com), CNN (cnn.com), ABC News (abcnews.go.com), Fox News (foxnews.com), CBS News (cbsnews.com) and BBC News (bbc.co.uk).
  • One is a wire service news site: Reuters (reuters.com).
  • Three are hybrid online-only sites, which do a mix of aggregation and original reporting: Yahoo News (news.yahoo.com), AOL News (news.aol.com) and Huffington Post (huffingtonpost.com).
  • Four are pure news aggregators: Google News (news.google.com), The Examiner (examiner.com), Topix (topix.com) and Bing News (news.bing.com).
  • The list from another main Web traffic firm, Hitwise, is nearly identical – it contains nearly the same mix of properties.  The same is true, though it sometimes groups families of sites differently, of comScore’s list.

See the full list of most trafficked news sites

As a group, the top 25 general interest news sites differ markedly from the way people interact with one of the biggest specialized news sites on the Web, ESPN.com. In total numbers, the audience of ESPN.com, the sports news Website, comes in just behind that of YahooNews.com and MSNBC.com and ahead of all the Websites of legacy news organizations. In audience behavior, however, the site is strikingly different.  Fully 20% of ESPN.com’s audience returns more than 10 times per month. And more than a quarter of visitors (26%) spend more than an hour on the site over the course of the month. That is nearly three times higher than the average percentage of power visitors at the top 25 general interest news sites (7%).

General interest news sites are actually closer in behavior to the shopping site Amazon.com. Amazon consistently ranks among the top five Web destinations overall—49.5 million unique visitors per month according to Nielsen. The site, which sells everything from diapers to digital books to furniture, is designed for quick transactions but also wants shoppers to return often. Its audience, compared to the top news sites, tends to return a little more often but stay a shorter period of time.  Only 7.5% of its users visit more than 10 times per month, nearly equal that of the average across the top 25 news sites (7%). By contrast, nearly two-thirds of its audience (65.4%) visits just once or twice a month, versus 77% on average for the top news sites. In total minutes, about a quarter (24.4%) clock one to five minutes per month while 15% spend more than an hour, double the average for top news sites.  

These numbers suggest that the ESPN digital network, whether driven by the topic matter, technical design, content quality or a combination, has found a formula for attracting and retaining an audience that most general news sites have not.  General news by its nature may not elicit the same kind of passion as a single topic might, particularly sports, which are built around drama and have finality each day with game results. But there may well still be insights to glean from ESPN.com’s success. For one, it suggests that specialized sections or “verticals” on specific topics could build loyalty if well enough executed. For another, it suggests that certain topics may be so deeply covered by specialists that general news sites would be best to devote their resources elsewhere.

Footnote:
Share of Monthly Web Traffic (from table): See PEJ’s annual State of the News Media report for an in-depth look at all three measurement companies methodologies.

America is known to have significant distinctions at the state-by-state level, and data suggests this trend extends to popular news sources. To learn more, this infographic from SEMRush ranks U.S. news websites by search volume and popularity across U.S. states.

Here’s how the top 15 news sites compare when ranked by monthly visitors, as well as the number of states the news source is most searched for in:

 News SiteMonthly VisitorsState Search PopularityTop Metro Area
1Yahoo! News175 million12Eureka, California (CA)
2Google News 150 million3Eureka, California (CA)
3Huff Post110 million1Eureka, California (CA)
4CNN95 million7Bend, Oregon (OR)
5The New York Times70 million1Charlottesville, Virginia (VA)
6Fox News65 million11Glendive, Montana (MT)
7NBC News63 million3Charlottesville, Virginia (VA)
8MailOnline53 million1West Palm Beach and Fort Pierce, Florida (FL)
9The Washington Post47 million1Washington, DC and Hagerstown, Maryland (MD)
10The Guardian42 million1Juneau, Alaska (AK)
11The Wall Street Journal40 million1Charlottesville, Virginia (VA)
12ABC News36 million5Columbia and Jefferson City, Missouri (MO)
13BBC News35 million2Eureka, California (CA)
14USA Today34 million10Wausau and Rhinelander, Wisconsin (WI)
15Los Angeles Times32 million1Palm Springs, California (CA)

Political affiliation plays a large role in determining each state’s favored news sites. Blue states lean towards Google News and CNN, while red states overwhelmingly choose Fox News.

The Most Popular News Sites

Yahoo News is the most popular news website in America, bringing in a massive 175 million monthly visitors. In addition, they’re the most searched for news site in 12 states—the highest of any website. The company’s history has been a roller coaster ride and at different times Yahoo intended to acquire Google and Facebook. Both companies went on to be worth over $1 trillion each, while Yahoo shrank some 90% from when it was once worth $125 billion.

The New York Times has 60 million monthly visitors, but in recent years, has pivoted towards the coveted and trending paid subscription model. This decision is paying off well, as the site now has 6.1 million paid subscribers—more than any of its competitors. Consequently, the New York Times’ share price hit a record high in December 2020.

HuffPost, and their audience of 110 million, were bought by BuzzFeed from Verizon in November of 2020. The two organizations have some history together, as BuzzFeed co-founder Jonah Peretti was also one of the early founders of HuffPost.

CNN is seeing a fall in ratings ever since Donald Trump left office. By some measures has witnessed a 36% decline in primetime viewers in the new year.

Google News experiences 125 million visitors a month, ranking second overall. That said, they stand tall relative to their competitors by overall visits to their main site. Here, Google hits 92.5 billion monthly visits, while Yahoo experiences a more modest 3.8 billion. Unlike legacy media news companies, Google has managed to increase their market share of U.S. advertising revenues, due to more ads going digital.

The Modern News Landscape

Overall, the modern news industry has been a tough landscape to operate in. Here are some of the reasons why:

First, the internet has removed barriers to where people obtain information, and revenue streams have been disrupted in the process. The advertising business model of news organizations is cutthroat to compete in, and there has been plenty of consolidation and layoffs.

Lastly, trust in traditional news and media organizations has been declining amongst Americans, from nearly 60% to 46% since 2019.

YearA lot of Trust (%)Some Trust (%)Very Little/ No Trust (%)
1994353727
1996363924
1998344025
2000364023
2002354321
2004304029
2006314028
2008244331
2010224136
2012213938
2014184239
2016213840
2018203445
2020183349

To add to this, on a global basis, the U.S. ranks well below most major countries based on trust in news media.

Some organizations like The Washington Post and The New York Times have opted out of the advertising model, moving towards the direction of premium subscriptions. But only 20% of the Americans pay for their news, which could lead to stiff competition down the road.

The Future Of News

There are serious concerns about the future of news in the era of spreading misinformation. Up to 43% of Americans say the media are doing a very “poor/poor job” in supporting democracy. But despite this waning trust, 84% of Americans view news media as “critical” or “very important”.

What will the future of media look like throughout the 21st century and how will this impact the most popular news sites of today?

This infographic covers the various types of weapons that are restricted or prohibited in war, according to international humanitarian laws.

For thousands of years, there have been rules to control the types of weapons in warfare—for instance, the use of poison in armed combat was forbidden in Ancient Greece.

But it wasn’t until the 19th century that international agreements were made to legally regulate the types of weapons that are allowed (and banned) in wars around the world.

This graphic outlines the weapons that are banned or limited in war, according to international humanitarian laws that are outlined in the United Nations Convention on Certain Conventional Weapons (CCW).

CCW and The Five Protocols

The CCW, also known as the Inhumane Weapons Convention, is an international agreement that restricts the use of weapons that have been deemed unnecessarily cruel and inhumane.

Currently, there are 125 State Parties involved in the agreement, with signatures from an additional four states. In the CCW, there are five protocols outlined that restrict or limit the use of the following weapons:

  • Non-detectable fragments: weapons specially designed to shatter into tiny pieces, which aren’t detectable in the human body. Examples are fragmented bullets or projectiles filled with broken glass.
  • Mines, booby traps, and other devices: This includes anti-personnel mines, which are mines specially designed to target humans rather than tanks.
  • Incendiary weapons: Weapons that cause fires aren’t permitted for use on on civilian populations or in forested areas.
  • Blinding lasers: Laser weapons specifically designed to cause permanent blindness.
  • Explosive remnants of war: Parties that have used cluster bombs in combat are required to help clear any unexploded remains.

It’s worth flagging that, under the CCW, the use of cluster bombs is not outright banned. However, their use and production is prohibited under separate legislation called the Convention on Cluster Munitions (CCM).

At this time, the CCW does not have enforcement processes in place, or systems to resolve any breaches of the agreement.

The Chemical Weapons Convention

Another international treaty that aims to limit the use of unnecessarily dangerous weapons is the Chemical Weapons Convention (CWC), which prohibits the creation, acquisition, stockpiling, and use of chemical weapons by State Parties.

193 State Parties have signed the CWC, and one more state (Israel) has technically signed the agreement but hasn’t yet made it official.

Syria signed the agreement back in 2013, but according to reports from UN human rights investigators, the Syrian government has used chemical weapons on numerous occasions throughout its ongoing civil war.

Is Russia Using Prohibited Weapons in Ukraine?

In the current conflict between Russia and Ukraine, it’s been reported that Russia’s been using several weapons that are banned by international legislation, including cluster bombs and explosive weapons. Harvard Law expert Bonnie Docherty explains why these weapons are so dangerous:

  • They scatter submunitions over vast areas of land, meaning they can hit unintended targets
  • Many don’t explode and end up laying dormant for years

According to reports from Human Rights Watch, Russia has been using cluster bombs in several areas of Ukraine, such as the heavily populated city of Mykolaiv, and in Solyani, a suburban area just outside of Mykolaiv.

AI in Weapons and Warfare

Over the last few decades, certain protocols and restrictions in the CCW have been amended and changed based on societal changes and technological improvements.

So, as military weapons continue to improve, and technology like commercial drones become more common, proper legislation around drone use in warfare may be necessary.

Currently, there is no international legislation that bans the use of drones in war. However, several global defense companies are popping up to try and find ways to counter these new military technologies. In fact, the global addressable market for counter drones and tracking systems is estimated at $10 billion worldwide.

Just how powerful are nuclear bombs? Here’s a look at the top 10 largest nuclear explosions.

Just how powerful are nuclear explosions?

The U.S.’ Trinity test in 1945, the first-ever nuclear detonation, released around 19 kilotons of explosive energy. The explosion instantly vaporized the tower it stood on and turned the surrounding sand into green glass, before sending a powerful heatwave across the desert.

As the Cold War escalated in the years after WWII, the U.S. and the Soviet Union tested bombs that were at least 500 times greater in explosive power. This infographic visually compares the 10 largest nuclear explosions in history.

The Anatomy of a Nuclear Explosion

After exploding, nuclear bombs create giant fireballs that generate a blinding flash and a searing heatwave. The fireball engulfs the surrounding air, getting larger as it rises like a hot air balloon.

As the fireball and heated air rise, they are flattened by cooler, denser air high up in the atmosphere, creating the mushroom “cap” structure. At the base of the cloud, the fireball causes physical destruction by sending a shockwave moving outwards at thousands of miles an hour.

A strong updraft of air and dirt particles through the center of the cloud forms the “stem” of the mushroom cloud. In most atomic explosions, changing atmospheric pressure and water condensation create rings that surround the cloud, also known as Wilson clouds.

Over time, the mushroom cloud dissipates. However, it leaves behind radioactive fallout in the form of nuclear particles, debris, dust, and ash, causing lasting damage to the local environment. Because the particles are lightweight, global wind patterns often distribute them far beyond the place of detonation.

With this context in mind, here’s a look at the 10 largest nuclear explosions.

#10: Ivy Mike (1952)

In 1952, the U.S. detonated the Mike device—the first-ever hydrogen bomb—as part of Operation Ivy. Hydrogen bombs rely on nuclear fusion to amplify their explosions, producing much more explosive energy than atomic bombs that use nuclear fission.

Weighing 140,000 pounds (63,500kg), the Ivy Mike test generated a yield of 10,400 kilotons, equivalent to the explosive power of 10.4 million tons of TNT. The explosion was 700 times more powerful than Little Boy, the bomb dropped on Hiroshima in 1945.

#9: Castle Romeo (1954)

Castle Romeo was part of the Operation Castle series of U.S. nuclear tests taking place on the Marshall Islands. Shockingly, the U.S. was running out of islands to conduct tests, making Romeo the first-ever test conducted on a barge in the ocean.

At 11,000 kilotons, the test produced more than double its predicted explosive energy of 4,000 kilotons. Its fireball, as seen below, is one of the most iconic images ever captured of a nuclear explosion.

#8: Soviet Test #123 (1961)

Test #123 was one of the 57 tests conducted by the Soviet Union in 1961. Most of these tests were conducted on the Novaya Zemlya archipelago in Northwestern Russia. The bomb yielded 12,500 kilotons of explosive energy, enough to vaporize everything within a 2.1 mile (3.5km) radius.

#7: Castle Yankee (1954)

Castle Yankee was the fifth test in Operation Castle. The explosion marked the second-most powerful nuclear test by the U.S.

It yielded 13,500 kilotons, much higher than the predicted yield of up to 10,000 kilotons. Within four days of the blast, its fallout reached Mexico City, roughly 7,100 miles (11,400km) away.

#6: Castle Bravo (1954)

Castle Bravo, the first of the Castle Operation series, accidentally became the most powerful nuclear bomb tested by the U.S.

Due to a design error, the explosive energy from the bomb reached 15,000 kilotons, two and a half times what was expected. The mushroom cloud climbed up to roughly 25 miles (40km).

As a result of the test, an area of 7,000 square miles was contaminated, and inhabitants of nearby atolls were exposed to high levels of radioactive fallout. Traces of the blast were found in Australia, India, Japan, and Europe.

#5, #4, #3: Soviet Tests #173, #174, #147 (1962)

In 1962, the Soviet Union conducted 78 nuclear tests, three of which produced the fifth, fourth, and third-most powerful explosions in history. Tests #173, #174, and #147 each yielded around 20,000 kilotons. Due to the absolute secrecy of these tests, no photos or videos have been released.

#2: Soviet Test #219 (1962)

Test #219 was an atmospheric nuclear test carried out using an intercontinental ballistic missile (ICBM), with the bomb exploding at a height of 2.3 miles (3.8km) above sea level. It was the second-most powerful nuclear explosion, with a yield of 24,200 kilotons and a destructive radius of ~25 miles (41km).

#1: Tsar Bomba (1961)

Tsar Bomba, also called Big Ivan, needed a specially designed plane because it was too heavy to carry on conventional aircraft. The bomb was attached to a giant parachute to give the plane time to fly away.

The explosion, yielding 50,000 kilotons, obliterated an abandoned village 34 miles (55km) away and generated a 5.0-5.25 magnitude earthquake in the surrounding region. Initially, it was designed as a 100,000 kiloton bomb, but its yield was cut to half its potential by the Soviet Union. Tsar Bomba’s mushroom cloud breached through the stratosphere to reach a height of over 37 miles (60km), roughly six times the flying height of commercial aircraft.

The two bombs dropped on Hiroshima and Nagasaki had devastating consequences, and their explosive yields were only a fraction of the 10 largest explosions. The power of modern nuclear weapons makes their scale of destruction truly unfathomable, and as history suggests, the outcomes can be unpredictable.

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